Markets
Markets identify the market segment a reservation belongs to (e.g. Corporate, Leisure, Government, OTA). Each market can optionally belong to a Market Group for higher-level reporting rollups.
Access
Configuration → Rate Management → Market
Fields
| Field | Required | Description |
|---|---|---|
| Short Code | Yes | Abbreviated code used in reports (e.g. CORP, LEIS). |
| Name | Yes | Full name (e.g. Corporate, Leisure). |
| Market Group | No | The parent market group this market rolls up to, for reporting. |
| Sequence | No | Display order in dropdowns. |
| Active | Yes | Whether this market is available for selection on reservations. |
Usage
Markets are selected on the reservation form (Stay Information section) and can be used to restrict a Rate to a specific market. They appear in reservation reports for market-segment analysis and revenue attribution.
See also
- Market Groups — Parent grouping of market codes.
- Sources — The companion "where the booking came from" classification.
- Rates — Rates can be restricted to specific markets.
- Rate Setup Overview